Tips & Tricks · 13 minutes
Black Friday and Cyber Monday are two of the most anticipated shopping days of the year. From doorbuster deals to exclusive online sales, the savings are enormous, but so is the competition for the best prices. In this blog, we’ll show you exactly how a VPN can help you unlock better deals, avoid price hikes, and protect yourself from scams this Black Friday and Cyber Monday.
Black Friday is the Friday after Thanksgiving in the United States which falls on 29 Nov this year. It traditionally marks the start of the Christmas shopping season in the United States.
To maximize savings on Black Friday 2024, it's important to tailor your shopping strategies based on the policies of different retailers and countries. Each site often has unique approaches to sales, discounts, and shipping, so understanding these can help you plan your purchases more effectively.
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Black Friday originated in the United States, making it the epicenter of deals where buying electronics, appliances, and fashion products is the best choice. Retail giants such as Amazon, Walmart, and Best Buy compete fiercely.
Canadian retailers use Black Friday to prevent cross-border shopping in the U.S. Best for shoppers looking for local deals without the international shipping costs.
Black Friday is becoming increasingly popular in the UK because major US retailers such as Amazon UK operate there. It is best for consumers to shop for electronics and beauty products in the UK.
Large EU e-commerce platforms such as Amazon.de and Fnac offer consumers a ton of deals on Black Friday. European shoppers who are looking for domestic or EU-wide delivery, shopping in EU can be the best choice.
Before diving into the specifics of how a VPN can help you shop smarter, let’s first understand why it's essential. On Black Friday and Cyber Monday, retailers often use advanced algorithms to track your browsing activity, location, and even device type to adjust prices. Dynamic pricing is real, and it can work against you if you're not careful. A VPN helps you:
A VPN is not just for securing your online activity — it can be a game-changer when it comes to maximizing your savings. Now that we know why a VPN is a must-have tool, let’s dive into six ways it can help you save big this shopping season.
One of the biggest shopping hacks on Black Friday is taking advantage of regional pricing. Many retailers, especially large e-commerce platforms like Amazon, Best Buy, and Target, offer different prices in different countries. A VPN lets you change your virtual location, so you can shop in regions where products are cheaper or where exclusive deals are available.
Imagine you’re shopping for a new Apple Watch on Black Friday. The price in your country is $350, but by connecting to a VPN server in the UK, you notice that the same watch is going for £250 — which, after currency conversion, is about $300. That’s a $50 savings, simply by changing your location!
It’s not just electronics — many clothing brands and home goods retailers also have location-based pricing, so it’s worth experimenting with a few different countries to ensure you're getting the best deal.
Whether you’re eyeing a Netflix subscription, a Spotify account, or a video game on Steam, prices for digital subscriptions and software can vary widely by region. A VPN gives you access to cheaper prices by allowing you to connect to a server in a country where the subscription price is lower.
Let’s say you’re trying to subscribe to Disney+ in your country, but the monthly fee is a bit high. By connecting to a server in India, you’ll see that Disney+ subscriptions are available for much less due to different regional pricing.
Similarly, when buying video games from digital stores like Steam or PlayStation Store, prices often differ between regions. For example, a game that costs $60 in the U.S. may only cost $40 in regions like Turkey or Brazil. By using a VPN to connect to these countries, you can secure the same game at a fraction of the price.
Dynamic pricing is a strategy used by many online retailers, where prices fluctuate based on various factors such as demand, location, and even how many times you’ve visited a particular website. Retailers often raise prices for products once they notice you’ve been checking them out multiple times or have placed them in your cart.
With a VPN, you can bypass dynamic pricing by masking your browsing history and location. This prevents retailers from tracking your behavior and adjusting prices accordingly.
If you’ve been eyeing a popular laptop for Black Friday. Every time you visit the website, the price increases. This is likely due to the site tracking your activity and raising the price based on demand. If you use a VPN and connect to a new, untracked server, you can reset the retailer’s tracking and potentially access the lower price that was available when you first visited.
Additionally, a VPN can help you avoid targeted price increases based on your location. If a retailer detects that you're browsing from a region with a high purchasing power, they might inflate the price accordingly. Connecting to a server in a different region will allow you to avoid this.
Black Friday and Cyber Monday aren’t just for shopping — they’re also a great time to book your next vacation. Airlines, hotels, and car rental companies often adjust prices based on your browsing history and location. A VPN can help you find the best deals on travel by letting you shop from different countries or cities.
You’re booking a flight to Paris for the holidays, but the prices seem to be creeping up the more you search. By connecting to a server in France, you might be able to find lower-priced flights. Similarly, if you're looking to book a hotel in New York City, prices can be much lower if you're browsing from a region with lower demand.
In fact, major travel sites like Expedia, Booking.com, and Kayak often show different prices depending on where you’re located. A VPN can help you access these region-based discounts, potentially saving you hundreds of dollars on your next trip.
To amplify your savings even more, pair your VPN with browser extensions like Honey or Rakuten. These tools automatically apply coupon codes or cashback offers when you check out, giving you an extra layer of savings on top of the discounted prices you’re already accessing through your VPN.
You’ve found a 50% off deal on a smart TV, but you want to make sure you’re getting the best possible price. By using a Honeyextension along with your VPN, you can easily access any additional coupons, apply them at checkout, and ensure you’re paying the lowest price possible. If the product is available in different countries, the VPN can also help you apply region-based savings.
Some VPNs also offer their own discount codes or bundle deals that can be combined with your browser extension savings. It's a perfect way to stack discounts and get the best deal.
Unfortunately, Black Friday and Cyber Monday also bring a rise in online scams. Fake websites, phishing emails, and fraudulent offers can lure you into making unsafe purchases. A VPN helps you protect your personal information by encrypting your internet traffic and ensuring your data remains secure.
Imagine you’re browsing for the best Black Friday deals and come across a website that promises a limited-time offer on a gaming console at an unbelievably low price. Without realizing it, you could be visiting a scam site that looks legitimate but is designed to steal your payment details.
By using a VPN, you can encrypt your connection and block any malicious or fraudulent websites that could compromise your personal information. In addition, always double-check website URLs to make sure they are legitimate, and avoid clicking on suspicious links sent through email or social media.
When shopping on public Wi-Fi networks, a VPN is especially crucial. Hackers often use unsecured networks to intercept data, but with a VPN, your connection is encrypted, keeping your information safe from prying eyes.
Black Friday and Cyber Monday are the ultimate opportunities to score unbeatable deals, but they also come with challenges — from dynamic pricing to online scams. Fortunately, using TurboVPN gives you the edge you need to save big and shop safely.
By unlocking regional discounts, avoiding price hikes, and protecting your personal data, TurboVPN allows you to make the most of these shopping events. Whether you're after electronics, travel deals, or subscriptions, using TurboVPN ensures you're not only getting the best prices but also shopping with peace of mind.
Ready to start saving? Check out our VPN service, which offers unbeatable security, fast speeds, and great Black Friday and Cyber Monday deals to help you maximize your savings this season. Happy shopping!
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